Lochinvar
Lochinvar produces energy-efficient, state of the art water heaters, boilers, and commercial package systems. In 2016, Lochinvar came to our agency to initiate a complete redesign and restructuring of their entire website. For this project, my contribution was to create and manage all design changes. While implementing the design phase, I made decisions based on data compiled from heat maps, user recordings, and user feedback to make the user experience more seamless and enjoyable. I also created new product campaigns for the company.
MY ROLE:
Lead UI/UX Design
User Research
User Testing
Wireframing
YEARS:
2016-2020
Package Systems Campaign Landing Page
At the beginning of 2020, Lochinvar wanted to showcase that they supply both standard and custom package solutions. While they were currently limited to the package systems they offered, I designed their landing page so that future products could easily be implemented without restructuring the whole page. I also included a form so the user could request more information while giving Lochinvar their email for future sales leads.
